Social Buzz: Grey's Anatomy, Mindy Project, More

In this edition of Social Buzz, we look at long-running #TGIT vet Grey's Anatomy and new fan favorites Brooklyn Nine-Nine, Nashville, The Mindy Project, Hot in Cleveland and Sleepy Hollow.

This week, we move away from new network contenders and move to reigning ratings champions.

We analyzed audience engagement for “younger” success stories such as Brooklyn Nine-Nine, Nashville, The Mindy Project, Hot in Cleveland and Sleepy Hollow, alongside television veteran Grey’s Anatomy, now in its eleventh season.

You may be as curious as we are to find out:

  • Are fans still enthralled with the drama between Dr. Meredith Grey and Dr. Derek Shepherd in this season of Grey’s Anatomy?

  • Did Andy Samberg’s comedic high-jinks in Brooklyn Nine-Nine get the last laugh against its competition?

  • Did talk around the inspirational and music-filled Nashville translate to talk on social media?

  • Did The Mindy Project with the vivacious Mindy Kaling keep its audience talking on Facebook and Twitter?

  • Was Hot in Cleveland able to heat things up on social?

  • Did Sleepy Hollow resurrect more fan chatter on its social channels?

What did we discover?

The Mindy Project got fans talking on Facebook, leading the competition with 122.2 engagements per 1K fans, while the Hot In Cleveland cast set Twitter on fire with 99.5 engagements per 1K followers.

Drill deeper into our findings on the charts above.

Which shows were you talking about this week?

Tell us in the comments below.

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Facebook Fans and Twitter Followers Per Show*

*Note: Figure at close of time period specified on chart above.

Brooklyn Nine-Nine
Facebook fans: 368,381
Twitter followers: 48,123
Total audience: 416,504

Nashville
Facebook fans: 1,081,653
Twitter followers: 215,976
Total audience:1,297,629

The Mindy Project
Facebook fans: 371,050
Twitter followers: 67,843
Total audience:438,893

Hot In Cleveland
Facebook fans: 656,073
Twitter followers: 16,009
Total audience:672,082

Sleepy Hollow
Facebook fans: 1,668,212
Twitter followers: 102,302
Total audience:1,770,514
 

Grey's Anatomy
Facebook fans: 22,642,202
Twitter followers: 1,249,269
Total audience: 23,891,471